Keith Prowse
Event Documentation
Project Synopsis
- Client Keith Prowse
- Sector Leisure
- Discipline Marcoms
- Collateral
Brief
Wildfire has designed Keith Prowse's event documentation for the
past couple of years, ranging from presentation boxes for Wimbledon
to tickets for Henley Regatta. This required designing a basic
template that was flexible enough to incorporate a wide variety of
individual brands and imagery, whilst remaining professional and
immediately recognisable as a Keith Prowse product.
Research & Analysis
Wildfire's experience in the hospitality sector meant that we
had the relevant knowledge to effectively design and manage Keith
Prowse's event documentation.
Creative
Because of the range of events, a simple design worked best to
accommodate the necessary information and individual brands.
Striking imagery and clean, bold typography in the brand colours
meant that Keith Prowse's brand was still the overriding feature of
the design.
In some instances, such as Wimbledon, the material needed to be
designed with the venue's brand in mind, and a different approach
was required.