Talkington Bates
Branding
Project Synopsis
- Client Talkington Bates
- Sector
- Discipline
- Collateral
Brief
Talkington Bates are a company specialising in contract catering
and food management. They asked Wildfire to rebrand them to bring
their image into line with their service, and to broaden their
market appeal. The rebrand needed to fit with their core company
values of satisfaction, vision, image, structure, teamwork and
growth.
Creative
The Talkington Bates brand identity was designed to reflect
their focus on high-quality, natural ingredients and professional
levels of service. The combination of rich and fresh brand colours
and imagery used across marketing materials support these values
and create a consistent brand message. Wildfire also developed
comprehensive brand guidelines detailing the key elements of the
brand such as colour, typography and tone of voice.